[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.my4.cz\/zacatek-unora-2018-je-jednim-z-prulomovych-mezniku-v-historii-nakupovani-zbozi-pres-internet\/#Article","mainEntityOfPage":"https:\/\/www.my4.cz\/zacatek-unora-2018-je-jednim-z-prulomovych-mezniku-v-historii-nakupovani-zbozi-pres-internet\/","headline":"Za\u010d\u00e1tek \u00fanora 2018 je jedn\u00edm z pr\u016flomov\u00fdch mezn\u00edk\u016f v historii nakupov\u00e1n\u00ed zbo\u017e\u00ed p\u0159es Internet","name":"Za\u010d\u00e1tek \u00fanora 2018 je jedn\u00edm z pr\u016flomov\u00fdch mezn\u00edk\u016f v historii nakupov\u00e1n\u00ed zbo\u017e\u00ed p\u0159es Internet","description":"Rok 2017 byl t\u00edm posledn\u00edm rokem, kdy lid\u00e9, kte\u0159\u00ed \u017eij\u00ed ve st\u00e1tech Evropsk\u00e9 unie, byli omezeni nakupov\u00e1n\u00edm zbo\u017e\u00ed v e-shopech v\u00fdhradn\u011b na \u00fazem\u00ed spadaj\u00edc\u00ed pod jejich trval\u00e9 nebo p\u0159echodn\u00e9 bydli\u0161t\u011b. Ve\u0161ker\u00e9 zbo\u017e\u00ed ze zahrani\u010dn\u00edch server\u016f bylo bu\u010f blokov\u00e1no, nebo byl z\u00e1kazn\u00edk p\u0159esm\u011brov\u00e1n na adresu pobo\u010dky ve st\u00e1t\u011b, kde z\u00e1kazn\u00edk bydl\u00ed. Nyn\u00ed u\u017e je mo\u017en\u00e9 nejen … ","datePublished":"2025-02-27","dateModified":"2023-05-01","author":{"@type":"Person","@id":"https:\/\/www.my4.cz\/author\/#Person","name":"","url":"https:\/\/www.my4.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/4e6a74466e4227c12d5306875d08720cdfce3572213740db6f4a2e5e46e710ff?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/4e6a74466e4227c12d5306875d08720cdfce3572213740db6f4a2e5e46e710ff?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"my4.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.my4.cz\/wp-content\/uploads\/img_a310960_w2250_t1521923664.jpg","url":"https:\/\/www.my4.cz\/wp-content\/uploads\/img_a310960_w2250_t1521923664.jpg","height":0,"width":0},"url":"https:\/\/www.my4.cz\/zacatek-unora-2018-je-jednim-z-prulomovych-mezniku-v-historii-nakupovani-zbozi-pres-internet\/","wordCount":413,"articleBody":"Rok 2017 byl t\u00edm posledn\u00edm rokem, kdy lid\u00e9, kte\u0159\u00ed \u017eij\u00ed ve st\u00e1tech Evropsk\u00e9 unie, byli omezeni nakupov\u00e1n\u00edm zbo\u017e\u00ed v e-shopech v\u00fdhradn\u011b na \u00fazem\u00ed spadaj\u00edc\u00ed pod jejich trval\u00e9 nebo p\u0159echodn\u00e9 bydli\u0161t\u011b. Ve\u0161ker\u00e9 zbo\u017e\u00ed ze zahrani\u010dn\u00edch server\u016f bylo bu\u010f blokov\u00e1no, nebo byl z\u00e1kazn\u00edk p\u0159esm\u011brov\u00e1n na adresu pobo\u010dky ve st\u00e1t\u011b, kde z\u00e1kazn\u00edk bydl\u00ed. Nyn\u00ed u\u017e je mo\u017en\u00e9 nejen nakupovat v zahrani\u010d\u00ed p\u0159es e-shop, ale i online sjedn\u00e1vat ubytov\u00e1n\u00ed formou rezervace, rezervovat pronaj\u00edm\u00e1n\u00ed auta, nebo t\u0159eba objedn\u00e1vat vstupenky na r\u016fzn\u00e9 kulturn\u00ed akce, nap\u0159. na hudebn\u00ed vystoupen\u00ed, nebo na sportovn\u00ed z\u00e1pasy. V\u00fdjimkou bude pouze prodej j\u00edzdenek a letenek a produkty, na kter\u00e9 se vztahuj\u00ed autorsk\u00e1 pr\u00e1va, tedy nap\u0159. na online hry, hudbu a filmy ke sta\u017een\u00ed, knihy v elektronick\u00e9 podob\u011b apod. Shodn\u00e9 obchodn\u00ed podm\u00ednky, stejn\u00e9 ceny pro v\u0161echny z\u00e1kazn\u00edky Jedin\u00fdm probl\u00e9mem m\u016f\u017ee b\u00fdt doru\u010dov\u00e1n\u00ed zbo\u017e\u00ed do zahrani\u010d\u00ed, to mus\u00ed toti\u017e majitel e-shopu uv\u00e1d\u011bt v obchodn\u00edch podm\u00ednk\u00e1ch. Ve\u0161ker\u00e9 zbo\u017e\u00ed v\u0161ak bude za cenu shodnou, za kterou ji budou nakupovat tamn\u00ed obyvatel\u00e9. Rovn\u011b\u017e obchodn\u00ed podm\u00ednky budou platit stejn\u011b jak pro tuzemsk\u00e9ho z\u00e1kazn\u00edka, tak i pro cizince (v r\u00e1mci zem\u00ed EU). Nov\u011b zaveden\u00e1 opat\u0159en\u00ed reaguj\u00ed na vlnu kritiky ohledn\u011b diskriminace mezi unijn\u00edmi st\u00e1ty. Dotkne se to p\u0159edev\u0161\u00edm firem, kter\u00e9 nab\u00edz\u00ed zbo\u017e\u00ed za odli\u0161nou cenu pro r\u016fzn\u00e9 st\u00e1ty, a t\u011bch je na \u00fazem\u00ed unijn\u00ed Evropy v\u00edce ne\u017e \u0161edes\u00e1t procent. Zahrani\u010dn\u00ed z\u00e1kazn\u00edci byli dosud omezeni i odli\u0161n\u00fdmi podm\u00ednkami, nap\u0159. n\u011bkde se nedalo nakoupit na kreditn\u00ed kartu jinou, ne\u017e tuzemskou, zahrani\u010dn\u00ed klient nem\u011bl mo\u017enost zbo\u017e\u00ed prohl\u00ed\u017eet v detailu a vid\u011bl jej pouze z n\u00e1hledu. V\u0161echna tato restriktivn\u00ed opat\u0159en\u00ed p\u0159est\u00e1vaj\u00ed od roku 2018 platit. Konec blokov\u00e1n\u00ed IP adres a p\u0159esm\u011brov\u00e1n\u00ed do jin\u00e9ho obchodu Pro n\u00e1s, \u010cechy, to znamen\u00e1 mo\u017enost nakupovat v zahrani\u010d\u00ed zbo\u017e\u00ed mnohdy za ni\u017e\u0161\u00ed ceny, roz\u0161\u00ed\u0159en\u00ed jeho sortimentu i na v\u00fdrobky, kter\u00e9 se k n\u00e1m nedov\u00e1\u017eely, pro majitele \u010desk\u00fdch e-shop\u016f naopak \u00fapravy webov\u00fdch str\u00e1nek, zejm\u00e9na odstran\u011bn\u00ed blokov\u00e1n\u00ed ciz\u00edch IP adres, jednotn\u00e9 obchodn\u00ed podm\u00ednky a zp\u016fsoby plateb.                                                                                                                                                                                                                                                                                                                                                                                         4.7\/5 - (9 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Za\u010d\u00e1tek \u00fanora 2018 je jedn\u00edm z pr\u016flomov\u00fdch mezn\u00edk\u016f v historii nakupov\u00e1n\u00ed zbo\u017e\u00ed p\u0159es Internet","item":"https:\/\/www.my4.cz\/zacatek-unora-2018-je-jednim-z-prulomovych-mezniku-v-historii-nakupovani-zbozi-pres-internet\/#breadcrumbitem"}]}]